![\"16eead98f97224d81b7759942db862e4_f183\"](\"https:\/\/cdn.graphicdisplay.3acompositesusa.com\/2015\/05\/16eead98f97224d81b7759942db862e4_f183.jpg\")
<\/a>While serving as the U.S. graphic display industry\u2019s leading PVC board for more than 20 years, Sintra is a newer product offering from distributor SEL Consulting in Medellin.<\/p>\nSintra is comprised of a moderately expanded closed cell polyvinyl chloride in a homogeneous sheet with a low-gloss matte finish. Durable Sintra is easy to fabricate with wood or foam board techniques. It cuts cleanly, creating smooth edges; and, it can be direct printed and accept vinyl graphics. Sintra fabricates easily without special tools and can be heat formed and laminated to other materials.<\/p>\n
Sintra was chosen for the Reebok athletic shoe displays following a review of several substrates, according to Monica Ruiz, marketing manager, SEL Consulting.<\/p>\n
\u201cOur customer was challenged to create an original display that would communicate amazing and new ideas to the public; and, Sintra offered important features to help accomplish that goal,\u201d said Ruiz. \u201cNot only could Sintra easily be formed into shapes, its superior dent- and scratch- resistance was especially important in these exterior displays. Additionally, since Sintra is quite new to Colombia, we wanted to show what a good impression it can make to the graphic display industry in this country.\u201d<\/p>\n
Images of the Reebok athletic shoe were digitally printed with a Konica Minolta K-Jet 320 printer onto repositionable vinyl and applied to 4-foot by 8-foot sheets of Sintra in the Bright White color and 3 mm thickness. (Sintra Bright White in the 4-by-8 sheet also is print optimized for images that are directly printed to the substrate.)<\/p>\n