Sportswear brand Stone Island is making its way into the USA with a New York City flagship store in the trendy Soho neighborhood. The company, affectionately known as, “Stoney,” is noted for pushing boundaries in garment technology, innovative fabrics, and colors. The store fuses signature Soho high ceilings and bold columns on the exterior, with the brand’s customary display fixtures and fittings on the interior. Matching the company’s modern appeal, innovative materials such as Dibond aluminum composite panels, carbon fiber, fiberglass, and tinted glass walls are used to display the fashion line. (more…)