Containerville, a Max Barney Estate development, provides affordable self-contained office spaces for start-ups and small businesses in East London. A neighborhood formerly recognized as London’s manufacturing and industrial hub has been transformed over the years into a cultural arts and innovation center. A recent marketing campaign for the real-estate development utilized a hoarding design which adopts a trend-forward approach and speaks to the local community’s artistic fluency. The design was managed by Art Director and Partner at OneAnother, Paul Hamilton. Paul had previous experience branding former campaigns for The Estate Office Shoreditch and was contacted once again for the new development – Containerville, managed by a former Estate Office Shoreditch member and now entrepreneur of the Max Barney Estate. Paul commissioned Chris Bianchi and Stephanie Von Reiswitz from LeGun who also had experience in previous campaigns, to produce a palette of nearly 100 individual illustrations which would then be colored and combined to create a variety of marketing materials.
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In a massive global rebranding program, the world’s largest motorcycle manufacturer, 
3A Composites USA will be focused on creating identity from the inside out with its full lines of interior rigid substrates and exterior aluminum composite materials at 
Corporate identity is an essential part of branding, reflecting a brand's image, consistency and loyalty. Branding in the corporate identity marketplace can be seen in signage, wayfinding and interior displays. The materials in which are specified for these applications vary due to several factors including durability, application duration, aesthetics and price point.